I read an interesting ebook the other day.  It wasn’t so much that the content was interesting, although it was, but how I came to have it was more interesting.  The cost of the book, what they charged me to download it, was one tweet.  That’s it. Read the rest of this entry >>

There’s no big secret to magic outside of the magician’s ability to understand how a person thinks.  As magicians they’ve taught themselves to push the limits of our faith in our ability to comprehend and judge the world around us.  Sometimes a new technology will hit the market which is “before its time” and effectively stump us in the same way a good magic trick will.  The Sega Activator and Apple MessagePad are just two examples of this.  Likewise AR, has been dismissed by many as a flop, but as innovative technologists we have to think different.  We have to figure out the trick. Read the rest of this entry >>

In the mid-1950′s Theodor Geisel was supplied a list of 348 words every six year old should know and was challenged by his friend to use them in a story for kids no more than 225 words long.  A few short months later Ted, now the famous Dr. Seuss, completed one of his best known works The Cat In The Hat using 223 words from the original list with only 13 not on it.  So what’s that got to do with SEO? Read the rest of this entry >>

In 1913 the term “keeping up with the Joneses” first entered pop-culture as an idiom for social caste. For the next 100 years neighbors spent their time peering over fences and through windows as people attempted to define themselves by comparing possessions. Today in technology is no different, and interactive-marketing is no exception. The difference is now we need to have everything they do and more. Read the rest of this entry >>