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 Dew Point: Where the tech cloud meets Marketing 2.0
As a digital marketing leader specializing in social media and innovation I directly influence and experience the causes, effects, and overall results of business decisions within marketing campaigns for organizations and, as an MBA, I possess the knowledge and background to understand these decisions, analyze the results, and impart the resulting wisdom to others. That, and I think it's really interesting stuff.
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I first saw this on Seth Godin’s blog . It’s a perfect analogy for social networking, tipping points, spinning the flywheel, etc…. All strangers. All sharing a common interest. All starting with one dedicated person. My favorite part is right at the end when you hear a spectator asking, "how did he do that?" Can your marketing do this?
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