Dew Point » interruption marketing


	Dew Point: Where the tech cloud meets Marketing 2.0 As a digital marketing leader specializing in social media and innovation I directly influence and experience the causes, effects, and overall results of business decisions within marketing campaigns for organizations and, as an MBA, I possess the knowledge and background to understand these decisions, analyze the results, and impart the resulting wisdom to others. That, and I think it's really interesting stuff.


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	Marketing 2.0: It Feels So Good Posted by Matt Balogh Nov 2 There’s an expression: it’s like hitting your head with a hammer because it feels so good when you stop. For years we’ve been bashing our customers over the head with marketing which, I guess, is why Marketing 2.0 feels so good. Read the rest of this entry >> Filed in: customer relationship cultivation, Marketing 2.0 Tags: communication, hulu.com, interruption marketing, new media Comments: No Comments Interruption Marketing At Its Worst Posted by Matt Balogh Oct 26 From slashdot , posted by kdawson on Friday October 23 @01:01PM: "On April 18, 2008, Apple Computer applied for a patent relating to an ‘invention’ that allows for showing advertisements within an operating system. The first named inventor on the patent application is none other than Steve Jobs. Read the rest of this entry >> Filed in: customer relationship cultivation Tags: apple, interruption marketing Comments: No Comments


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