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	Dew Point: Where the tech cloud meets Marketing 2.0 As a digital marketing leader specializing in social media and innovation I directly influence and experience the causes, effects, and overall results of business decisions within marketing campaigns for organizations and, as an MBA, I possess the knowledge and background to understand these decisions, analyze the results, and impart the resulting wisdom to others. That, and I think it's really interesting stuff.


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	Multi-Cultural Social Media Posted by Matt Balogh Feb 25 Social media brings about the possibility for discovery of people like us with interests like ours without regard to who they are. It enables discussion without regard for who is on the other side. We may disagree elsewhere — religion, politics, etc. — but today, here, we come together to discuss what we have in common. Read the rest of this entry >> Filed in: customer relationship cultivation, Marketing 2.0, new media, social media Tags: multi-cultural, one young world, social media Comments: No Comments The Future of Social Media and Marketing Posted by Matt Balogh Jan 19 The other day someone asked me where I think the future of social media in marketing is for 2010 and the future beyond that. What an interesting question. Here’s my answer. Read the rest of this entry >> Filed in: brand strategy, customer relationship cultivation, innovation, Marketing 2.0, new media, relationship marketing, social networking Tags: brand strategy, CRC, customer relationship cultivation, future of social networking, innovation, marketing 2.0, social media Comments: Comments (2) The Bazerman Auction And Innovation Posted by Matt Balogh Jan 11 At Harvard Business School Max Bazerman is a professor of negotiation. He starts each semester off the same way – by auctioning off a $20 bill. There are two rules to the Bazerman auction. First, bids go in $1 increments and, second, both the first and second place bidders must pay at the end of the auction. Max’s record winning bid is $204. Read the rest of this entry >> Filed in: innovation, Marketing 2.0 Tags: bazerman, innovation, marketing 2.0, new media, social media Comments: No Comments


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